Rafa Brito
Sell to your followers.
- Type
- Landing page
- Industry
- Education
- Platforms
- Sales page
The problem
Posting every day wasn't turning into sales.
Rafa Brito teaches how to sell on Instagram with content, no ads: the routine that gets followers into the DMs asking for the price.
The audience had already tried posting more and seen no results. The page needed to show a different path, not another promise of going viral.
The audience had posted more with no results. The page needed a new path, not a promise.
The top of the page: stop posting to no one.
The solution
What we did
We designed the page with Rafa at the center and the method in four steps, in the order people will apply them.
The modules appear as short episodes, and the offer spells out what's included and the 28-day guarantee.
Decisions
The 3 key decisions
What we decided before designing, and why.
The pain in the headline
“Stop posting to no one”: readers recognize themselves in the first line.
A step-by-step method
Four steps, in this order. A clear path sells better than a list of bonuses.
The look of Instagram
Notifications, likes and a phone in hand: the visual language is the platform's own.
Project
The result
01 The full page.
02 The four-step method.
03 Eight modules, 33 lessons, three hours.
04 What's included and the guarantee.
Deliverables
What we deliver
- 01Sales page
- 02Mobile version
